Cobira paves the way for an easy expansion of UPeSIM's travel data solution
Using mobile data has become a daily necessity for people worldwide. With your phone you stay connected to your social network, perform payments and handle
many practical everyday tasks.
It does, of course, require a mobile subscription that is usually provided by a local mobile operator at a monthly price that usually depends on your monthly data need.
These mobile subscriptions are usually reasonably priced when you use data in your home country, but this is often far from the case if you travel to another continent. Using data on your standard mobile subscription while traveling on another continent, can become a very expensive and unpleasant experience. However, it does not have to be so…
UPeSIM has an established business offering prepaid travel data packages in more than 80 countries at very reasonable prices compared to what users usually get from their local operator. UPeSIM has specialized in offering these prepaid travel data packages for business and vacation travellers on eSIM.
Since eSIM has become a standard feature on most new phones, it is now a lot easier to purchase and use travel data services like the ones offered by UPeSIM.
With UPeSIMs solution, the user purchases a data package online, scans the received QR code to download the eSIM profile and is now ready to activate and use the eSIM-based data package when arriving at the destination.
However, while UPeSIM makes it very easy for the user to buy and use their products, it often requires a lot of work for UPeSIM to launch a new country.
Roaming data
The flexible alternative to local agreements
For a long time UPeSIM has been using eSIM-services from local operators and then integrating and reselling these online to travelers via the website. However, each new local operator requires a new agreement and integration work, to provide the user with a hassle free experience. Implementing and managing all these integrations is challenging and takes up a lot of resources.
By using Cobira as a supplier of eSIM profiles, UPeSIM gets a multi-IMSI roaming solution that can be used globally on just a few eSIM profiles and with only one integration. By using Cobira, UPeSIM can launch its services in new countries effortlessly. Using Cobira’s Connectivity Management Platform and API, UPeSIM can fully control the service and gather information about all of its SIMs.
Using roaming data as a basis also opens up for multi-network and multi-country data packages. If customers want to travel in a region and use the same travel data package, it is possible to create a data package for use in e.g. EU or middle east countries - A flexibility you do not have with a local operator. Via Cobira’s platform, a new data package can be created within a few minutes, with any given data allowance, usage period, and list of networks and countries where it is allowed to use the data package.
Bulk data vs. Data packages
It is well known that mobile operators like to sell data subscriptions as monthly packages. When the user uses less data than what has been sold, it is the mobile operator that picks up the gain. This also applies in many cases when UPeSIM resells a data packet from a local mobile operator.
At Cobira, data is sold in bulk, which means that UPeSIM can much better plan and price its travel data packages based on the average consumption across all its packages and thus provide more competitive prices. This gives UPeSIM the freedom and flexibility to build and sell the services customers are looking for- and by that ensure a successful business for UPeSIM moving forward.
Summary
Challenges
Inflexible and administratively cumbersome handling of travel data packages due to many integrations to mobile operators. Limited options in configuring travel data packages.
Solution
Cobira’s smart SIM and connectivity management platform
Cobira SIM credentials for UPeSIM profiles
Benefits
Full flexibility to handle travel data packages
One integration point with global data coverage
Bulk data purchases across countries and regions provides flexible pricing models